SXSW is rapidly approaching, and hype is at an all-time high.  What would you rather see, Jay-Z at the Amex Sync Show, or at the Jay-Z show? (We realize pitting another artist against him is a long shot and terribly unfair).

Film festival lovers, never fear – Sundance may have completed last month, but there is still a run of notable film festivals, particularly the Cleveland International Film Festival, about to begin.

The 24^th annual SXSW conference, of Austin Texas, is one of the most influential, exciting conferences held annually in the USA. The SXSW festival features three legs of entertainment: interactive (which include keynotes on changes in media, technology revolutions and social sharing platforms, to name a few), film and music- all rolled within one super 10 day event. Subsequently, this festival attracts some of the most innovative brands, creative innovators and emerging artists from all over the world, both as performers or general attendees.